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Cupid and the Power of Love

By the start of the 19th century, Cupid and Valentine’s Day were heavily involved in their own love story that’s still going strong today. Greeting card manufacturers started the trend by linking the two together. The first Hallmark produced Valentine’s Day card appeared on store shelves in 1916. Soon after that, the boom of Cupid and Valentine’s Day went into full forced merchandising. Today, you’ll find cards, clothing, flower bouquets with little Cupids attached, stickers, candy, and just about anything you can think of with Cupid attached to it. From a devious god to a mascot for the holiday of love, two things remained consistent for a couple thousand years: Cupid is still depicted with his bow and arrow, and he’s still out there helping people fall in love; not forcing them, but helping them.

I can honestly say I’ve never been a fan of Valentine’s Day. Halloween and Christmas are my favorites, but in the spirit of love, and my interest in Cupid’s origin story, I’m glad I chose him for this week’s topic. His past is tainted with darkness and devious games, but in the end he is a symbol of love and even found true love. Cupid’s story is in itself a love story and that is truly beautiful.

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